We promote an omnichannel approach to advertising to provide current and conquest customers with a consistent message threading all forms of media together.
Through research using old-school grinding, and new-age technology, The RAM Group achieves the lowest rates possible in any market we serve. Let’s be honest, getting the best price and placement, then verifying that price and placement will ensure the best results. There is no substitute for a network of research, data, media management, and a passion to win.
Our mail division, which we own and operate, was established in 2004 out of necessity for transparency and compliance with the OEMs that our clients were not getting with other vendors. Our team of direct mail specialists handle everything from creation to compliance, and data list management to deployment. Once a mailer has been distributed to the consumers, we are then able to provide you with a post sale analysis matching the sale back to the specific recipient. Our co-op team will upload all necessary documentation required for reimbursement i.e. pre-approvals, postal receipts, invoices, etc.
The RAM production team produces over 100 TV and radio commercials and 200 social and pre-roll videos per month in our in-house state of the art studio. This gives us the ability to create a wide variety of custom spots including 3D Animation, Motion Graphics, Video Editing, and Audio Mixing. With the acquisition of our detailed 4K drone, we are able to provide personalized aerial footage of your dealership. With our cinematic camera rig, we are able to film in-depth interior and exterior shots. We also offer a green screen in-house or can transport to a location of your choosing.
We ensure all inbound and outbound marketing is compliant to each OEM’s covenant policies for co-op submissions pre and post, and state and county guidlines.