MEET THE RAM GROUP
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The RAM Group Leadership
George Ford
CEO/Founder
After 18 years in the automotive industry and a climb from Porter to Platform President, George Ford decided to leave that side of the auto industry for the automotive marketing/consulting side. Since leaving the auto industry and starting The RAM Group in 2003, George has used his over the top style and in-the-trenches approach to catapult clients to the national level. His shared success with his clients and performance based pricing has given the agency a reputation of superior service and unparalleled accountability.
Kent Baughman
President/Partner
Bringing over 20 years of automotive advertising experience, Kent Baughman joined The RAM Group in 2008. He brings his outside of the box thinking and high-energy approach to every client interaction. Lending his expert insight on all matters pertaining to goal setting, strategic planning, creative development, and implementation, Kent ensures that each campaign is expressly geared towards delivering exceptional results. Additionally, he sold radio advertising, as well as published a magazine, rounding out his extensive knowledge of all forms of media.
Walter Balan
Multicultural Division Director
As the Mutlicultural Division Director, his expertise and experience has been invaluable to The RAM Group. Walter ensures we are delivering the proper messaging to the right audience, understanding that there are so many different dialects for so many different nationalities across this great country. Walter ensures we hit our mark each and every time. Walter came to The RAM Group from Madison Avenue working on brands such as Gillette, Nabisco, Nissan, Bacardi, and Geico, just to name a few.
Bo White
Digital Guru
Bo runs our digital team of 67 that make going to the next level a daily occurance. Bo ensures that the team is always on the edge of the latest technologies used to promote digital dominance. Prior to getting into automotive digital advertising, Bo spent his years pioneering in the first webites on the internet for companies like Zappos, Groupon, Vegas.com, and several more.
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